In theory, social media marketing sounds easy enough. Create social media accounts. Post content. Gain followers. Watch sales increase as your followers share your posts. Enjoy lifetime customers ...
PPC – short for “pay per click”- is a very common acronym in the world of digital marketing. It’s touted as one of the most cost-effective ways to market your business, as well as being an almost ...
Google – and all of its many tools and tips – has been an absolute blessing for business owners and marketing professionals alike. We may grump and grouse about how search engine optimization (SEO) ...
Sometimes, it’s hard to believe that there was a world before e-commerce. It can be difficult to remember how products were marketed and sold before the instantly gratifying internet. In this ...
There’s no doubt that social media marketing can be beneficial to any business, large or small. By creating inspiring, informative, or entertaining posts that can be liked, shared, and interacted ...
If you’ve heard it once, you’ve heard it a thousand times: Content is key to any successful business website. At the same time, you’ve heard that Search Engine Optimization (SEO) is key to ...
In the world of marketing, there are a few principles that simply never change. One of the key ingredients for any successful business is to know your audience. That means keeping in touch with your ...
This article will discuss Google E-A-T's trustworthiness. If you want to discover more about E-A-T, you might read the first part here. A Few Words About E-A-T As business owners, content ...
You did it! You wrote your first book. The path from the table of contents to the very last period may have been a long struggle, or it may have been less stressful than you thought. Regardless of ...
E-commerce. Everybody’s doing it. Every day, we see articles about self-made millionaires who started with a tiny e-commerce site that took off and built them an empire. It sounds pretty good, ...
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